Case Studies
Five campaigns that worked.
200+
Businesses Scaled
1,000+
Meetings Booked
25%+
Avg Reply Rate
35%+
Acceptance Rate
UNUM
52.6% acceptance rate across 4,454 LinkedIn connections
SaaS Platform · B2B Decision-Makers
Challenge
UNUM couldn't get email and LinkedIn pulling in the same direction. Messaging was scattered across channels, tracking was inconsistent, and their biggest obstacle was reaching the right decision-makers with cohesive outreach that actually drove engagement.
Solution
We ran coordinated campaigns across both LinkedIn and email. Consolidating their target audience into strategic lists, writing non-salesy messaging sequences, and continuously A/B testing to optimize performance. New campaigns were often live within 24 hours of a client request.
Results
- 4,454 connections sent: 52.6% acceptance rate (2,345 accepted)
- 2,132 messages sent: 36.5% reply rate (778 replies)
- Consistent meeting volume across LinkedIn and email
- Increased discovery calls and website traffic
What UNUM Team Said
“You helped us get in front of the right people with clear messaging that's not too salesy.”
“If we have a last-minute change in campaign, you're great at keeping us in the loop and launching it within 24 hours.”
FireVibe
From networking events to 5 new clients in 2 months
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Activate OS
A lean startup competing against household names, and winning meetings
Equipment Management SaaS · Construction Fleet Owners & Equipment Dealers
Sig2 Labs
Sporadic cold email replaced with 12 quality conversations a week
Location-Based Communication Platform · Construction, Property Management & Field Service
My Healthcare Executive
Daily inbound responses in a niche that everyone said was too small
Fractional Executive Leadership · Physicians & Healthcare Providers
Ready to scale outbound?
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